Long’s story generated a whirlwind of media attention, and Great Heights quickly became aware of the soccer player's terrible situation. Great Heights had an ongoing relationship with Wasserman, the agency behind Allie Long, and we approached them with the idea to create a new ring for Long. They immediately pitched the idea to the soccer star, who was extremely excited by the idea of having a custom lab-grown diamond engagement ring. Once we explained the background of our lab-grown diamonds, Long was totally on board. "Great Heights is ethical and environmentally-friendly. They're really passionate about changing the way people view diamonds so I was like '100 yes — let's do this' (People). We were thrilled to work with Long to replace one of Longs most meaningful possessions, besides, of course, a gold medal. We worked closely with Long to present ideas and designs. With endless designs to choose from and decisions to make, we helped her figure out exactly what she wanted from her new ring while allowing Long to be completely hands-on with the designing process. "She opted for an emerald cut diamond, just like her original ring, but amped things up a notch by adding two trapezoid emerald-cut diamonds on either side." (People). "The thing that I love about it [Great Heights] is it's eco-friendly, conflict-free...I just love everything about it," Long said about her new ring in a recent interview with Cheddar. Allie has also mentioned her support for eco-friendly diamonds in an interview with PIX11, "That's one thing that made me even happier, anything that is saving our planet and able to be environmental and ethical is something I'm all about...I think it's the new thing that people will get behind, it's something special, and it's so beautiful…" We totally agree, Allie!